Rev-Up MKE Live Pitch event held at The Rave

MILWAUKEE (CBS 58) -- Promoting entrepreneurship on the near west side was the goal of a live pitch event Tuesday night in Milwaukee.

Seven finalists presented business plans to a panel of four judges and the public during Rev-Up MKE.

The goal is to find a business that fills a need, will increase employment in the area, and one that can grow.

The winner gets a grand prize of $10,000.