Registration open for East Side Tomato Fight

MILWAUKEE (CBS 58) — The 13th Annual Tomato Romp Festival returns to Milwaukee's East Side on Saturday, September 7. The festival is inspired by the Tomatina, Spain rotten tomato fight. 

In addition to the tomato fight, there will also be a Bloody Mary Challenge between East Side bars and restaurants. Fans in attendance will choose a winner along with a group of celebrity judges. A ballot purchase of $30 ($35 after 9/5) entitles the ‘voter’ a 5 oz Bloody Mary sample and beer chaser from each of the participating establishments.

Tomato Romp registration begins at 10 a.m., with the Bloody Mary Challenge served from 11 a.m. to 3 p.m. at participating East Side Bars. The Rotten Tomato Fight for Hunger will commence at 3:30 p.m. at the Tomato Fight location on N. Murray Avenue between E. North Avenue and E. Thomas Avenue.

Maglio & Company sponsors the tomato fight and will provide 8,000 pounds of inedible, over-ripe tomatoes for the Rotten Tomato Fight for Hunger. There is an entrance fee of $10, which includes a pair of goggles and a free T-shirt, with all fight proceeds donated to the Riverwest Food Pantry.

13 years ago Milwaukee was the first in America to host a Rotten Tomato Fight, inspired by La Tomatina in Spain, and now the event is imitated in cities across the country. The Milwaukee Fire Department will be on-hand to hose down participants after the fight.

Tomato fight participants must be 16 or older to participate.

For more details and to register in advance, click here.