Salvation Army Red Kettle campaign kicks off in Milwaukee County

MILWAUKEE (CBS 58) -- The sounds of bells and the sights of the iconic red kettles means only one thing -- the Salvation Army is kicking off its Red Kettle campaign in Milwaukee County. 

"We received a proclamation from the Mayor this morning at the Milwaukee Public Market. It's Salvation Army Day in the city of Milwaukee. This is really important because it kicks off our fundraising for the season," said Divisional Commander Steven Merritt with the Salvation Army of Milwaukee County. 

The money raised stays local and $0.87 of every dollar is used to support more than 80 programs in Milwaukee County like Coats for Kids, summer feeding programs, and providing clothes and back-to-school supplies for those in need. 

Divisional Commander Merritt says the need may hit closer to home than you think. 

"The need is great. We know individuals, they might be family members or neighbors or co-workers that are in need." 

The Brewers Community Foundation is also lending a helping hand in the campaign because organizers there say it is in line with their mission to give back. 

"They focus on supporting basic needs and in our community, we have people that have needs and deserve the support of others," said Cecelia Gorg with the Brewers Community Foundation. 

The Salvation Army's message is simple. 

"When you hear the bell, give a dollar, put in change. All of it adds up." 

To give to the Salvation Army or to volunteer to become a bell ringer, please click here.