AmFam enhancements for 2024 season include bigger scoreboard, more food and beverage options

MILWAUKEE (CBS 58) -- New enhancements are coming to American Family Field for the 2024 season.

The Milwaukee Brewers announced fans will immediately notice upon entering the ballpark the much-improved scoreboards and LED digital displays. There will be LED displays behind home plate and along the baselines. The centerpiece of the installation is the new 8mm LED digital display overlooking center field, measuring 12,077 square feet. The main display will be among the largest scoreboards in Major League Baseball, boasting full-screen edge-to-edge coverage, and is more than twice the size of the current display at 5,940 square feet. 

Fans will also enjoy increased visibility with a brand new 2,840 square-foot 8mm LED scoreboard over right field. The increased pixel resolution of both scoreboards creates high-impact digital media canvases capable of detailed player statistics and game highlights, promotional features and much more – delivering a more exciting in-game experience for Brewers fans.

“With the advancements in technology since we last installed a new board, the new displays are a game-changer,” said Brewers President – Business Operations Rick Schlesinger. “The boards will offer greater visibility from all areas of American Family Field, significantly better picture quality and facilitate enhanced in-game content.”

Additionally, enhanced food and beverage offerings will be available at the "3rd Street Market Hall Annex," which is inspired by the original location in downtown Milwaukee and will offer several favorite local food vendors. In addition to the food offerings, the space has been redesigned and reconfigured as a gathering spot to welcome fans with a gaming area for kids both young and old.

The Brewers Team Store has also expanded and reconfigured to offer a variety of new products, and increased ease for the shopping and check-out process.

The Brewers home opener is slated for Tuesday, April 2 against the Minnesota Twins at American Family Field.

Single-game tickets go on sale in February at, 1-800-933-7890, as well as at the American Family Field Ticket Office.

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