Milwaukee region sees $3.2M economic impact from lakefront fireworks, Redbull Flugtag, and Milwaukee Air & Water Show

MILWAUKEE (CBS 58) -- The return of major events to Milwaukee's lakefront parks created a signification economic boost for the Milwaukee region.

The Milwaukee County Parks Department announced the July 3 fireworks show, Redbull Flugtag, and Milwaukee Air and Water Show brough in an estimated 153,000 people to the lakefront, with 37% of visitors coming from outside Milwaukee County. 

VISIT Milwaukee found these events generated over $3.2 million in direct and indirect spending. 

“The benefits of parks can’t just be measured in dollars as they bring communities together, improve wellness and protect our environment – but as these numbers show, our park system is also an important contributor to the economic health of the region," said Guy Smith, executive director for Milwaukee County Parks. 

Milwaukee’s lakefront will further boost the local economy this weekend, with the return of the USA Triathlon National Championships on Aug. 6 and 7, which will bring an estimated 6,000 athletes and $6.2m in economic impact to the region.

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