Starbucks announces reusable red cup giveaway to kick off holiday season

MILWAUKEE (CBS 58) -- Starbucks is ushering in the holiday spirit with its annual reusable red cup giveaway. Customers visiting participating stores on Thursday, Nov. 16, will receive a free collectible red cup when they purchase any handcrafted holiday beverage.

The offer stands while supplies last.

This year's red cup, returning for the sixth consecutive year, features a twinkling design and is crafted with 75% recycled content, marking an increase from the 50% recycled content used in 2022. This improvement aligns with Starbucks' goal to cut its waste footprint by half by 2030, according to a press statement from the coffee chains.

Customers using the reusable red cup at Starbucks will benefit from a $0.10 discount on their order. Additionally, Starbucks Rewards members can earn 25 bonus stars for future orders when they reuse the cup.

The free red cup will be available with orders made in-store, through the drive-thru, on the Starbucks app, and via Starbucks Delivers.