Summerfest introduces new logo, promotions

MILWAUKEE (CBS 58) -- Summer has ended, but Summerfest is already getting ready for next year. And with it, a new logo. 

This year marks the 55th anniversary of the music festival -- and the logo design ties in key design elements from the 70's and 80's -- along with new ideas.

Summerfest also released its 2023 special promotions lineup.

This year's promotions will include a "Favorite Summerfest Memories" contest, which will kick off in February.

There will also be an opening day celebration -- with the first 10,000 fans getting an exclusive "Summerfest 55" merch item.

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