Wisconsin loves frozen pizza the most in the nation -- according to Instacart 🍕
Posted: Mar 9, 2026 10:31 AM CDT
iStock/tornado98 MILWAUKEE (CBS 58) -- A new Instacart study found that Wisconsin is the most frozen pizza-loving state.
Did we really need a study to tell us that?
An article from Food & Wine says, Instacart determined people in Wisconsin ordered 113% more frozen pizza than the national average in 2025.
Instacart says it calculated the total number of ounces of frozen pizza sold divided by the total number of customers that placed an order on the Instacart platform by state in 2025, and then calculated the percentage difference from the overall national average during the same time frame.
Beer and pizza -- two staples Wisconsinites just have to have.
Read the full article on the data here.
