LA CROSSE, Wis. (CBS 58) -- Kwik Trip is getting rid of pennies. 

In an announcement Thursday, Oct. 2, Kwik Trip and Kwik Star locations will now round down to the nearest five cents on all cash purchases. 

The new transaction policy was implemented, according to Kwik Trip, in response to the U.S. Department of Treasury’s decision to end production of the penny.

While the penny remains legal tender, Kwik Trip’s updated register systems will automatically apply rounding rules to all cash transactions, rounding down in the guest’s favor. Digital and card-based transactions will remain unaffected and continue to be processed at the exact purchase amount.

“At Kwik Trip, we’re committed to making everyday transactions simple and fair,” said Scott Zietlow, CEO and President of Kwik Trip. “This change reflects our ongoing focus on guest experience. We apologize for any confusion this may create for our guests.”